36 Below Racing Take the WIN

36 Below

36 Below Racing Take the WIN

By  Prof. Keenan Keeling

36 Below - Phoenix's Secret Garden Cocktail Spot

Imagine, if you will, a place where the everyday melts away, a spot tucked out of sight, offering a welcome escape from the usual. This isn't just any watering hole; it's a wonderfully kept secret, a destination that feels like stepping into another world entirely. It is that kind of unexpected find, a true gem for those looking for something a little different, a bit more special than your run-of-the-mill establishment. People are really starting to talk about this place, and for good reason, too it's almost like a whispered invitation to a truly unique experience.

This intriguing locale, known as 36 below, is apparently hidden right beneath Sip Coffee and Beer, creating a sense of discovery for anyone who seeks it out. It’s not just a bar; it presents itself as a whole experience, an opportunity to forget the outside world for a little while. The idea of a place so cleverly concealed adds a certain charm, making the journey to find it part of the fun, you know? It's the sort of spot that feels like it was made just for you, if you happen to be in on the secret.

From its beginnings as a new concept, 36 below has quickly gained a reputation for its distinct vibe and offerings. It’s a place where the atmosphere is as much a draw as what’s poured into your glass. Whether you're looking for a quiet evening or a lively get-together, this hidden spot seems to offer a setting that fits the bill, really making a mark on the local scene, especially for those who appreciate something out of the ordinary.

Table of Contents

The Story Behind 36 Below

The story of 36 below starts with a vision, a desire to create something truly different for people to enjoy. It wasn't just about setting up another place to grab a drink; it was about crafting an entire world, a unique experience that would stick with you long after you left. This spot, as a matter of fact, took shape in what was once a Jiffy Lube, which honestly adds to its quirky and unexpected appeal. The transformation from an auto service center to a cozy, inviting spot shows a real knack for seeing potential in unusual places.

The creators behind 36 below wanted to bring a bit of wonder and surprise to the area. They aimed to offer a craft cocktail experience that felt both exclusive and welcoming at the same time. The whole idea was to give people a chance to step away from their daily routines and find a moment of peace or excitement, depending on what they were looking for. It's pretty much a testament to creative thinking, turning an ordinary space into something truly memorable, you know?

This establishment officially opened its doors on June 22, inviting everyone to discover its hidden charm. The opening was the culmination of much effort, bringing together various elements to form a cohesive and appealing whole. The founders, in some respects, aimed to give a fresh take on the idea of a local hangout, making it a destination rather than just a stop along the way.

Who Brought 36 Below to Life?

The creation of 36 below is really the work of a few key individuals who had a clear idea of what they wanted to build. Josh Katz, who owns Sip Coffee and Beer, is a big part of this venture. He joined forces with Maurice "Moe" Murillo, his business partner, and Sheldon Wiley, a true expert when it comes to mixing drinks. These three, you see, were the driving force behind turning the concept into a physical place.

Sheldon Wiley, in particular, brings a special kind of flair to 36 below. He's actually known for holding three Guinness World Records related to mixology, which certainly adds a layer of intrigue to the drinks offered. His involvement means that the beverages are not just tasty but also crafted with a high level of skill and inventiveness. It's like having a master artist creating your drink, honestly.

Together, this group aimed to make 36 below a spot where the drinks are as much a part of the experience as the atmosphere itself. Their combined talents and vision shaped the entire feel of the place, making it stand out. They wanted to ensure that every visit felt like a little discovery, a moment of pure enjoyment, and that, in a way, is what they've managed to achieve.

What Makes 36 Below So Special?

What truly sets 36 below apart is its unique atmosphere and the feeling it gives you as soon as you step inside. The entire space is put together like a secret garden, which creates a truly wonderful setting for an evening out. This isn't just about having plants around; it's about making you feel like you've stumbled upon a hidden, verdant sanctuary, a place where the outside world simply fades away. The attention to creating this specific vibe is quite apparent, giving it a distinct personality.

One of the most talked-about elements is the "Hidden Hollow" pop-up, which transforms 36 below into a magical forest, drawing inspiration from tales of wizards and enchanted places. You might find yourself next to an "enchanted castle," with hints of magic seeming to fill the air. They even offer their own version of "butter beer," which, of course, adds to the whimsical feel. Creatures are said to roam, adding to the playful and immersive nature of the experience. It’s pretty much like stepping into a storybook, in some respects.

Beyond the visual appeal, the sounds also play a big part in the experience at 36 below. Hawaiian music fills the air, creating a relaxed and soothing backdrop. This, combined with ambient lighting, helps complete the feeling of an escape to a far-off paradise. It’s a very thoughtful approach to creating an environment, appealing to all your senses to make your visit truly memorable. The drinks, too, are a big draw, known for being quite good and enjoyable.

Stepping Into the World of 36 Below

When you enter 36 below, you are greeted by an inviting atmosphere, a sense of warmth and welcome that makes you feel right at home. The people working there are friendly and seem to know their stuff when it comes to drinks, which certainly makes a big difference. They are ready to help you find something you'll really like, making the whole experience feel very personal and enjoyable. This kind of service really helps to set the mood for a good time.

The establishment prides itself on offering a craft cocktail experience that is truly unique. This means the drinks are not just mixed; they are thoughtfully put together, often with interesting ingredients and creative presentations. The goal is to give you something more than just a drink; it's about giving you a little moment of indulgence, a chance to treat your senses to something special. They are constantly working on their offerings, and apparently, they are updating their menu, so there's always something new to try.

The overall vibe of 36 below is often described as cozy, a place where you can truly unwind. It's a spot that manages to be both exciting because of its hidden nature and comfortable because of its welcoming feel. The fact that it's located in the downstairs of a converted Jiffy Lube just adds to its quirky charm, making it a conversation starter in itself. It's honestly a pretty cool transformation.

Is 36 Below Just for Drinks?

While 36 below certainly excels at providing a wonderful place to enjoy a drink, it's actually much more than just a cocktail bar. The main area of the space is often seen as the perfect setting for a date night, offering a romantic and intimate atmosphere. It’s also a favorite for a girl's night out, providing a fun and stylish backdrop for friends to gather and make memories. The ambiance just lends itself to these kinds of personal, enjoyable gatherings, you know?

The design and feel of 36 below are carefully thought out to suit various social occasions, making it versatile. It's not just a place to grab a quick drink; it’s a destination where you can settle in and truly enjoy your company and surroundings. This focus on creating a memorable experience for different types of visits is something that truly sets it apart from many other places. It tends to be a spot where people feel comfortable lingering.

The unique setting and friendly service mean that 36 below can easily adapt to different needs. Whether you're looking for a quiet corner for a chat or a lively spot to celebrate, the place seems to accommodate. It’s a space that encourages you to relax and soak in the moment, making it suitable for more than just a casual visit.

Celebrating Your Moments at 36 Below

Beyond those smaller, more intimate gatherings, 36 below also presents itself as an excellent choice for bigger celebrations and special events. If you're looking for the best spot to have a bachelorette party, for instance, this place offers a distinct and memorable setting that will stand out. The unique theme and atmosphere really add to the festive spirit, making it a truly special occasion.

It's also a fantastic option for work events, providing a more relaxed and engaging environment than a typical meeting room. The change of scenery can really help to foster a more open and enjoyable atmosphere for colleagues. Any special occasion, really, can find a fitting home at 36 below, as the space feels designed to make moments feel significant and worth remembering. It’s like a blank canvas for your celebrations, basically.

The fact that there's plenty of parking available in the lot is a practical benefit that makes planning these events much easier. However, because of the limited number of tables, it is very much recommended to make reservations, especially for larger groups or during busy times. This ensures that your special gathering at 36 below goes smoothly and everyone has a place to enjoy the unique surroundings.

Finding Your Way to 36 Below

Finding 36 below is part of its charm, adding to the feeling of discovering a secret spot. It’s located in Phoenix, specifically near Indian School Road and 36th Street. The key to finding it is knowing that it's hidden inside Sip Coffee and Beer. You won't just stumble upon it from the street, which, in a way, makes the experience of finding it all the more rewarding. It’s not prominently advertised on the outside, adding to its mysterious appeal.

The owners, including Josh Katz, shared that the idea for this hidden bar came about as a way to create something unexpected. The concept of following a "white rabbit" down a staircase and through a passage is sometimes used to describe the journey to find it, further playing into the magical, secret garden theme. It’s a bit like an adventure just to get in, which is pretty cool.

Once you've found the entrance, you'll descend into a wonderland of lush greenery, a vibrant space that truly transports you. The location itself, being below ground, contributes to the feeling of stepping into a different world, away from the hustle and bustle above. It’s a very clever use of space, transforming what might otherwise be overlooked into a destination.

What's the Word on 36 Below?

The word about 36 below has certainly been spreading, with many visitors sharing their thoughts and experiences. On Restaurant Guru, for example, it has received a rating of 4.1 out of 5, which indicates a generally positive reception. This rating is based on a significant number of reviews, with 796 visitors contributing their opinions, giving a good picture of what people think.

People have also shared a lot of pictures, with 142 photos available for others to see, giving a visual sense of the place before they even visit. These pictures often highlight the unique decor, the appealing drinks, and the overall atmosphere, helping others decide if it's the right spot for them. It’s a pretty good way to get a feel for the place from afar, actually.

Visitors can also explore the menu online and check the opening hours, making it easier to plan a visit. The option to book a table is also available, which, as mentioned, is a good idea given its popularity. The fact that it has so many positive reviews and visual testimonials suggests that 36 below is truly delivering on its promise of a unique and enjoyable experience, really making a name for itself in the local scene.

36 Below Racing Take the WIN
36 Below Racing Take the WIN

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36 Below - Phoenix, AZ
36 Below - Phoenix, AZ

Details

36 Below - Phoenix, AZ
36 Below - Phoenix, AZ

Details

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